MEDIA UPDATE: THE IMPACT OF COVID-19 ON MEDIA CONSUMPTION
We've seen how media has played an important role in the Covid-19 response, with global news and entertainment consumption increasing exponentially across various channels.
Despite the challenge it poses to the industry, what has stayed constant is the indispensable role that media play in society. Media don’t just help us pass the time; they keep us informed. Increasingly, media create shared cultural moments and reflect who we are as people.